RESUME
education
State University of New York at Oswego, Oswego, NY
Bachelor of Arts, Graphic Design
Communication and Social Interaction Minor
work experience
Graphic Designer
AmeriCU Credit Union | Yorkville, NY
July 2021 - Present
Serve as the sole designer on all AmeriCU promotions and design needs.
Assist in updating and maintaining the AmeriCU website.
Play an active role in creative brainstorming and direction, including on the new website project.
Developed a set of evergreen materials to address the lack of consistency in branded and promotional items.
Successfully developed artwork for both print and digital channels on my first promotion for auto loans, which saw the highest return over past auto loan promotions.
Lead Graphic Designer
Mohawk Valley Health System | Utica, NY
December 2017 - July 2021
Worked with internal departments to develop and design organization-wide print, web and advertising materials.
Enforced and maintained brand identity across all marketing materials while ensuring brand standards are followed organization-wide and with outside vendors.
Shot and edited photos and video for marketing purposes.
Assisted with writing and content creation for social media and organization website.
Social media planning and creative support.
Created and managed production of exterior and wayfinding signage for each campus and all other medical group sites.
Controlled and placed departmental orders of marketing items with outside vendors while maintaining strong vendor relationships.
Further developed and organized brand identity at a time of increased importance due to the new medical center, including creating a new set of brand guidelines.
Redesigned organization website using updated brand guidelines with a cleaner, more user-friendly design and enhanced functionality. Updated and maintained website content using Wordpress.
Junior Art Director
Pinckney Hugo Group | Syracuse, NY
March 2015 - November 2017
Designed print and digital material for local and national clients, including Kinney Drugs, Time Warner Cable, Fuccillo and Bush’s Baked Beans.
Aided in the advancement of client presence through advertising campaigns and enhancements in brand identity.
Successfully increased consumer sales for Kinney Drugs through the redesign of their weekly sales print publications.
Graphic & Web Designer
ACS, Inc. | Liverpool, NY
November 2013 - March 2015
Designed and developed websites for a range of clients across Central New York.
Worked closely with clients to cover the progress of their websites, conduct content management system training and maintain client sites.
Specialized healthcare and e-commerce website redesign.
Achieved three $200,000 billing goals through consistent product delivery and efficient timelines.
activities
Freelance Design
June 2013 - Present
Design requests including logos, posters, apparel, illustrations and layout design.
Work closely with clients that request work to develop concise ideas and efficient timelines for completed product.
Teacher’s Assistant
Web Design I & II | State University of New York at Oswego
August 2012 - December 2012
Worked with students and aided instructor in teaching basic web development skills including HTML and CSS.
Creative skills
Brand Identity
Photo/Video
Content Creation
Social Media Management
Editing
Layout Design
Logo Design
Advertising Design
Technical skills
Adobe Creative Suite
Photoshop
Indesign
Illustrator
Microsoft Office Applications
Content Management Systems
Website Maintenance
HTML/CSS